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My brief was to design a series of promotional posters and digital graphics for a school production of Grease: The Musical. The brief was to create bold, attention grabbing visuals that would build excitement around the show, encourage ticket sales, and support community sponsorship opportunities through the school’s production programme.

The design concept drew inspiration from the iconic retro Americana aesthetic of Grease using hot pink backdrops, chrome detailing, and vintage car imagery to instantly evoke the 1950s rock ’n’ roll era.

The vibrant colour palette and playful typography were chosen to mirror the energy and fun of the musical, while maintaining clarity for key information such as ticket details, programme pricing, and sponsorship opportunities.

The poster campaign helped to generate and drive ticket sales, contributing to a successful run of performances at the Grand Pavilion, Porthcawl South Wales. The vibrant and nostalgic visual identity perfectly captured the spirit of Grease, while the sponsorship materials supported the school’s community engagement and fundraising efforts.